Looking ahead, ad growth is expected to average around 3.5% annually over the next few years, slightly lower than prior estimates. While this isn’t a major downturn, it does mark a slowdown from the faster growth the industry has come to expect.
Looking ahead, ad growth is expected to average around 3.5% annually over the next few years, slightly lower than prior estimates. While this isn’t a major downturn, it does mark a slowdown from the faster growth the industry has come to expect.