AAPC: Pollies 2022

Politics is a relationship business. Pollies ‘22 is designed to bring our community together to reconnect and ready ourselves for the new challenges ahead. As The Political Consulting Event of the Year, the Pollies is your best opportunity to grow your skills and expand your network. No other industry event offers the same caliber of […]

NEXT Women: Mentorship Meetup & Masterclass II

The Center for Mentoring Excellence (CME) returns to present a follow-up 60-minute session on skill-building and a virtual meetup for mentors and mentees. Attendance at our previous masterclass is not required to benefit from this session. Part 1A & B: Making Mentoring Work (20 minutes)Interactive mentor and mentee sessions focus on creating a vision, preparing […]

TVB Webinar: Maximizing Revenue Opportunities for Broadcast TV

Presented by:Brad Seitter, EVP, Business Development, TVB Brian Wexler, SVP, Business Development, TVB Broadcast TV emerged from the pandemic bigger, better and stronger than ever. In this webinar, TVB’s Brad Seitter will showcase the latest independent research highlighting broadcast TV’s effectiveness, including sports betting and political ad spend data, followed by a look into NextGen […]

Marketron: Win the Ad Race – Insights From Political Advertising Experts

Revenue management and digital software maker Marketron will host a webinar on Thursday, June 16, intended to help broadcast sellers for radio and TV earn a greater portion of political advertising budgets in their markets this election season. The webinar, titled “Win the Ad Race: Insights From Political Advertising Experts,” is scheduled for 1pm Eastern/10am Pacific. Political […]

TVB Webinar: Video Media Devices and Usage Study

Presented by: Hadassa Gerber, EVP, Chief Research Officer, TVB Brand new study! The way people use media devices has evolved over time, but questions remain that have not entirely been addressed by syndicated reports. TVB developed a new study to better understand media device usage, with the hope that its findings, while interesting, will also […]

AAPC’s California Regional Conference

AAPC's Regional Conference programs are designed by an advisory board of regional experts and leading consultants to feature influential and relevant perspectives at both state and national levels. Not only will you enjoy a great experience, you’ll support the work of the only nonprofit Association working to advance the industry, protect your ability to do […]

TVB Webinar: Broadcast + OTT Orthodontist Success Story

Moderated by: Brian Allers, SVP, Business Development, TVB Presenters: Dr. Jeremy Fry, Owner, Fry Orthodontic SpecialistsWendy Baker, Senior Account Executive, KSHB-TV Fry Orthodontic Specialists of Kansas City has grown from 3 locations to 13 and broadcast TV played a major role in that growth. Since adding OTT to the mix 3 years ago, Fry’s business […]

TVB Webinar: Basics of Google Analytics 4 – What Sellers and Advertisers Need to Know

Presented by: David Buonfiglio, VP, Digital, TVB The most significant change in web analytics during the last decade has already begun, and you, your station and your clients need to know about it. Google Analytics is the most popular web and app analytics service in the U.S. In a little less than a year, it’ll […]

TVB Forward Conference 9/22/22

TVB’s Forward 2022 will take place virtually on 9/22/22. Last year, nearly 5,000 TVB members and customer guests registered for this popular event. 

The Impact of Advertising on Purchase Behavior: Home Improvement & Insurance

Home Improvement: 1:00p-1:30p ETInsurance: 1:30p-2:00p ET Presented by: Hadassa Gerber, EVP, Chief Research Officer, TVB As media and consumer landscapes continue to change, it is even more important to know how impactful TV is in the consumer purchase decision process. This webinar will focus on two hot local TV consumer categories: Home Improvement and Insurance, […]