Buying & Selling Station Website Ads

  

 

The TVB Internet Advertising Ascertainment Questionnaire outlines questions to ask an agency during negotiations for an online buy.

TVB Internet Ascertainment Questionnaire (PDF)
 
Optimizing the Internet in Local Markets (PPT)
 
Borrell Report: Exploring New Interactive Formats Beyond Banners
 
How to Propose to Mindshare
  Auto Dealers and Local TV Station Websites
  Survey of TV Station Web Operations (1st Q. 2006)
  MediaPost's Resource Directory
  Digital Agencies
  Cross-Media Campaigns
  Internet: Campaigns and Promotions
    A collection of actual broadcast & multiplatform campaigns.
  Assigning Digital Call Letters
     


  Glossary Ask TVB Back to Top  

 
 


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